All year we count down the days until we need to be “bikini ready” for the summer season. Once a year, we have the privilege of seeing a sneak peek into next seasons bikini look. Miami Swim Week is all about upstaging the old and being better than everyone else’s “new”. Although this year, Swim Week was stripped of its main Mercedes-Benz sponsored event, they pulled through and had so many successful shows. We were glad to be back at some of the Swim Week shows this year getting a glimpse of what is to come!
Swim Week is more than just one week of shows. It takes a lot of preparation and pre-events to get the public pumped for the coveted week. We were so excited to be a part of the annual Splashion event gift bags at the Fillmore Miami Beach earlier in July to help kick off this years Swim Week.
One of the main events that we were thrilled to be a part of was Keva J Swimwear by designer Keva Johnson. “The Nile Collection” was featured at this year’s event at the Ritz Carlton in Miami Beach. Inspired by the African safari and Egyptian glamour, her line has bold prints, high necklines and daring cut outs meant to be worn by confident and sassy trendsetters. Check out more of Keva J here.
We were also at the Anita Rincon Swim show on Sunday the 23rd. It was the 27 year old owner and designer Anita Rincons’ launch of her first “Diosa de la Jungla” collection. The collection has handpicked fabrics and each handmade by Argentine manufactures in Los Angeles. We loved all the pieces and look forward to her next lines. Find more on Anita and her line here.
In partnership with ZICO premium coconut water, we were featured in the presentation of a Summer Welcome Basket for Victoria Secret model Martha Hunt who was the cover of the Ocean Drive Magazine summer bikini issue. We love sharing our amazing products and we know Martha is going to love having our products and being able to take some of Miami Beach with her.
Swim Week is a time where all swim suit lovers gather and gaze in awe. Not only are the events jaw dropping, but the city of Miami Beach is one that gives all the event attendees an experience they will never forget. Take some MB Miami Beach with you so that you can enjoy some of Miami Beach all year long!